L’Oréal Paris Skin Experts have created a super-charged pure clay mask with the power of Charcoal to detoxify and illuminate your skin in just 10 minutes. The indulgent and powerful formula provides a luxurious experience while potent pure clays and charcoal act like a magnet to draw-out and capture deep impurities (such as dirt, oil and pollution). Immediately, skin looks brighter with a healthy glow. Dirt, dust and pollution are perfectly removed from skin. Use on dull, tired skin to reveal a purified, even, and radiant complexion.